Last week I wrote about Reframing Risk to find opportunities where no one else is looking. A recent blog by a legend thinker Seth Godin (author of 18 books) put a different spin on this for me.

In his blog Surfing vs Coal Mining he reminds us that unexpected occurrences in surfing are a good thing. Whereas the unexpected in coal mining may mean tragedy. For me Godin’s message is about accepting that you need to take risks. To look optimistically at uncertainty. 

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