Persuasive Adviser Program


The average piece of business advice to an executive takes about 8 hours of your and your team’s time to prepare and 15 minutes to deliver.

Those 15 minutes simply cannot be wasted.

This course is for any adviser, practitioner or manager who wants to become a master influencer

What you will learn

  1. How best to stand in the shoes of your stakeholders and internal clients, including the executives and the board.
  2. How to paint them a picture to clarify and engage.
  3. How to use stories to connect and inspire.
  4. How best to ensure you have so much credibility, they cannot help but follow your advice.

The Persuasive Adviser Program tackles the challenge advisers, practitioners and managers have to cut through with their advice to stakeholders.

It has been delivered successfully to full-houses across the public, private and not-for-profit sectors and it will give you all you need to make the difference you know you can make, so you can create the change that is needed in your organisation.

One of the most common complaints Bryan hears from internal advisers of all kinds (admin, finance, HR, IT, risk, compliance, procurement and audit as examples) is how difficult it is to get some business leaders to listen to them, and even harder to get them to act on their advice.

The biggest issue most advisers face is that they have to be a corporate cop from time to time. It then makes it very hard to turn around the next day and say to a business leader, “I am your trusted adviser on this and here is my advice.” Yet, it is all about trust.

Consider the trust scale in the diagram below. Are you seen as a controller, like a financial controller, or an expert? If so you are not having the impact you could, you are not making the difference you know you can make.

Course Overview

This is an online interactive course run over two half-days with ample time to participate, share and network.

  1. Perceptions of internal advisers
  2. Persuading to achieve Trusted Adviser status

The Pathfinder Model: Stand – Paint – Tell – Make

  1. How to stand in your internal client’s shoes
  2. How to paint them a picture
  3. How to tell them a story
  4. How to make them believe

Action Plan 

  • Developing your toolbox
  • Planning your journey
  • Making yourself accountable

The Persuasive Adviser Program will introduce to you my Pathfinder Model for master influencing. So you will be invited to provide your advice 5 or 10 times more than you are now so you can have the impact you want to make.



Attendees from Momentum Life and Commonwealth Bank discussing their experience in the Public Persuasive Adviser Program


Val King
Executive Director Risk, Uniting Church of Australia Qld Synod (UCAQ)


Attendees from Fisher & Paykel Healthcare and Teachers Health Fund discussing their experience in the Public Persuasive Adviser Program

“I implemented Bryan’s framework successfully for one of the key decisions at my organisation within the first month.”
Ripal Shah, Heritage Bank Australia

“Action-packed day full of great, relatable content that can be applied to any business.”
Nick Barclay, Senior Risk Analyst, Australia Post

“Course presented range of new techniques that we were able to practice, and will now look to implement. Straightforward approach and practical tips.”
Paul Watson, Senior Risk Advisor, Suncorp

“Bryan is a very personable and sincere trainer who uses an informal and inclusive style. The decision model is a firm basis for further work.”
Persuasive Advisor Program Participant, Department of Social Services, Australian Government

“Engaging teacher who actively demonstrates the values of images and stories as a way to leave lasting lessons.”
Richard York, Principal Economist, ACCC

About Bryan

Bryan Whitefield is a management consultant operating since 2001, specialising in risk-based decision making, born from his more than twenty years of facilitating executive and board workshops. Bryan’s experience as a risk practitioner includes the design and implementation of risk management programs for more than 150 organisations across the public, private and not-for- profit sectors. Bryan is author of Risky Business: How Successful Organisations Embrace Uncertainty; Persuasive Advising: How to Turn Red Tape into Blue Ribbon and is writing Team Think: Unlock the Power of the Collective Mind.  He was President and Chair of the RMIA from 2013 – 2015. He is licenced by the RMIA as a Certified Chief Risk Officer (CCRO) and is the designer and facilitator of their flagship Enterprise Risk Course since 2019.

Course Details

Location: Online Zoom Meeting
Two Half-Day Online Learning Workshops
SESSION 1 (4 hours)
1:00 – 5:00pm AEST Thursday, 22nd August 2024
SESSION 2 (4 hours)
9:00am – 1:00pm AEST Friday, 23rd August 2024
PRICE: $1,200 incl. GST
Group Bookings: For Group Bookings, please contact Bryan’s Team HERE